Are you a strategic thinker with a creative spark? Do you thrive on delivering campaigns that make a measurable impact? This is your opportunity to shape the voice and visibility of one of the UK’s most distinctive cultural and educational institutions.
We are looking for an ambitious, insight-driven Marketing Manager to lead integrated campaigns that drive student recruitment, commercial income and brand development across our unique creative organisation based at West Dean, nestled within the stunning South Downs National Park.
This is a hands-on strategic role where no two days are the same. You will play a key part in shaping how we connect with audiences locally, nationally and internationally.
You will:
Lead the planning, creation and optimisation of integrated, multi-channel marketing campaigns
Deliver activity that supports Higher Education recruitment, short courses, commercial income and brand growth
Use audience insight, segmentation and performance data to inform campaign strategy
Monitor and report on engagement, conversion, recruitment and revenue metrics
Develop and oversee a cohesive, insight-led content strategy across digital and offline channels
Commission and manage external agencies and freelancers
Identify and secure PR and media opportunities, draft press releases and manage enquiries
Collaborate closely with colleagues across Higher Education, Short Courses, Commercial, Archive and Collection teams
Line manage and develop the Senior Marketing Executive and Marketing Assistant
Support budget planning, track ROI and optimise investment for maximum impact
You will act as both a strategic lead and a brand guardian, ensuring all marketing activity reflects West Dean’s distinctive identity and values.
This is not just another marketing job. It’s an opportunity to help shape the future of a nationally recognised centre for art, craft, design and conservation.
At West Dean, creativity sits at the heart of everything we do. Founded on the visionary principles of Edward James, we believe that making makes a better world.
You will:
Contribute to a unique organisation that bridges countryside and city life
Work within a collaborative, creative and purpose-led community
See your campaigns directly influence recruitment, revenue and audience growth
Play a central role in strengthening a respected cultural brand
You will thrive in this role if you have:
Proven experience delivering integrated, multi-channel campaigns
Strong content creation and copywriting skills across platforms
Experience interpreting data and reporting on campaign performance
Line management experience and the ability to motivate a team
Confidence working with senior stakeholders across departments
Experience managing budgets and external suppliers
Excellent organisational skills and the ability to manage multiple priorities
Experience in Higher Education, arts, heritage or cultural sectors is highly desirable, as is knowledge of SEO, digital marketing best practice and audience journey planning.
Most importantly, you will bring energy, commercial awareness, curiosity and a genuine interest in creativity, craft and conservation.
Job title: Marketing Manager
Location: West Dean, West Sussex (PO18 0QZ)
Salary: £38,000 to £42,000 per annum (depending on experience)
Hours: 35 hours per week (Monday to Friday, occasional evenings/weekends for events)
Contract: Permanent
Holiday: 33 days per annum inclusive of bank holidays
Interviews will be held on 25 March and 31 March 2026.
Generous pension scheme
Life assurance (up to 6× salary)
Employee Assistance Programme and Mental Health First Aiders
Free and discounted short courses
Free entry to our renowned gardens and site facilities
Staff discounts on accommodation, food and drink
Complimentary hot drinks, fruit and biscuits
Free on-site parking and Cycle to Work scheme
Your work will directly shape how audiences discover, engage with and experience West Dean. From prospective students to lifelong learners and visitors, your campaigns will help ensure creativity continues to thrive here for generations to come.
If you’re ready to combine strategic thinking, creativity and purpose in one truly distinctive role - we would love to hear from you.
Apply now via our careers page.